Lawyers, Marketing, Olympics, AWR?

by Sarah Prosory 31. July 2012 15:47

Reading my RSS feeds, I came across an interesting topic, which is timely: lawyers and marketing at the Olympics. This one blog post, led me on a quick adventure (seriously like 5 minutes), and I ended up pondering- could someone use this topic for their AWR paper? Anyone? Bueller? Here's what happened:

First I saw this blog post and thought what an interesting job for a lawyer: Olympic Lawyers Shadow Torch's Every Move to Prevent 'Ambush Marketing' (Legal Blog Watch).

Later I saw another blog post on a related note, marketing at the Olympics... and breaking the rules? See, Headphone Maker Beats Marketing Rules at Olympics (CNET.com) followed by a friendly reminder: U.K. Olympic Athletes Banned From Wearing Beats (CNET.com).

Curious about this topic, I Googled "lawyers marketing olympics" and found a law journal article from 1996! See, 3 Vill. Sports & Ent. L.J. 423 (1996) Ambushing the Olympic Games; Davis, Robert N., This article is in the HeinOnline database, and from there I wondered if anyone has written on the subject of ambush marketing since 1996... so I used their ScholarCheck feature. This showed me that there were several articles written since then (2003, 2005), but perhaps an update to these articles is in order?

Image from HeinOnline

In summary, I used an RSS feed of legal blogs to give me current news, which sparked an interest in a topic, which got me to use the HeinOnline database to search law journal articles, which showed me that this topic is in need of another updated article! A great process to find a topic and begin your research for your AWR paper.

What are you writing for your AWR? Do you need help with your research? Check out our AWR Liaison Librarian Program! Or just visit us at the Legal Research Help Desk in the Law Library on the 14th floor! Email us or call us at (602) 682-6898!

IDEAS NEEDED CONTEST

by Lidia Koelbel 1. October 2011 14:26

LIBRARY   CONTEST!!!

 

 

Win a $100.00 visa giftcard

 

and

 

have the Law Library implement one of your ideas

 at our brand new two-story Library

 

at One North Central!!

 

 

 

Submit your suggestions for

 

out-of-the-box ideas

 

you would like the Law Library to

 

put in place.

 

An example is a quiet relaxation room where students can take naps while listening to soothing sounds.

 

 

 

 

The selection committee will review all submissions made on our Footnotes blog and pick 1 (one) winner

 

by October 31st, 2011.  Other ideas may be implemented but only 1 (one) prize will be awarded.

 

 

  Submit your entries by commenting on this post.

 

Gold Gift Cardmorgue fileGold Gift Card

 

 

 

Current awareness: SSRN eJournals

by Ted McClure 19. September 2011 12:46

PSL Faculty, Staff, and Students:

Want to see the latest scholarship in your interest areas? Subscribe to SSRN subject-matter eJournals. Many legal scholars post their working papers, drafts, and works accepted for publication on SSRN. EJournals have links to the latest. Issues of eJournals are emailed to you periodically. To set up your subscriptions, from your SSRN User Home:

  1. in the upper left corner of the page, click on the "Subscriptions" link;
  2. in the left column of the table, go to "Legal Scholarship Network" and click on the "Click here" link ("Click here to subscribe/unsubscribe to journals in this network.");
  3. in the list of journal categories, expand "LSN Subject Matter eJournals" by clicking on the arrowhead;
  4. work your way down the list; click on the check box of a title to subscribe, click on the arrowhead in front of a subcategory to expand it;
  5. when you are done, click on the "back" button near the bottom of the page.

(If you haven't already set up your SSRN account, see http://researchguides.phoenixlaw.edu/content.php?pid=238209&sid=1965901.)

For more on current awareness, see "Drinking from a Firehose".

Leisure Time, Leisure Reading

by PSL Law Library 30. June 2011 15:18

 

Summer is a popular time to travel and for those of you who haven’t made plans yet it’s not too late.  Head to the Law Library and take a look at some of the magazines in the Leisure Reading Collection.  This collection is located on the short bookcases between the Arizona and General Collections.  Take a look at the latest edition of Travel & Leisure magazine for suggestions on places to visit.  Maybe you don’t have the time to travel outside of the state?  Peruse the pages of Phoenix magazine or Arizona Highways.  You’ll find ideas for weekend getaways and day trips.  If nothing catches your eye try looking at past issues located in the general collection. 

The Leisure Reading Collection isn’t just for travel buffs.  The Law Library has magazines that cover a variety of topics including sports, entertainment, financial news, and current events.  So when the semester begins and you want to take a break from it all for just 15 minutes, grab a magazine and relax.

Easier Access to the Chronicle of Higher Education Online

by Sarah Prosory 30. June 2011 13:41

Hi all!

The Law Library is pleased to announce a new service for you as part of our subscription to The Chronicle of Higher Education online!

You can now go straight to the Chronicle's website when you're off campus and view premium content (with the gold key). All you have to do is create a free account with the Chronicle, using your @phoenixlaw.edu or @student.phoenixlaw.edu email address.

The Chronicle has really great articles all about higher education. My personal favorites have to do with technology in higher education. With the account you create, you can sign up for email newsletters (from their various blogs) to be delivered to your email inbox daily. I currently subscribe to the daily Wired Campus newsletter. I also enjoy reading the ProfHacker blog.

Alternatively, you can visit our databases page or our homepage database drop-down menu (below the catalog search box) to select the Chronicle of Higher Education. If you're off campus and go to the Chronicle's website through the law library's website, you'll be asked to enter your name and library barcode number, just like for our other databases.

We hope this new service is easier for you to access the Chronicle off campus! Feel free to email me with any questions you may have!

Enjoy your summer... Cool

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