Lawyers, Marketing, Olympics, AWR?

by Sarah Prosory 31. July 2012 15:47

Reading my RSS feeds, I came across an interesting topic, which is timely: lawyers and marketing at the Olympics. This one blog post, led me on a quick adventure (seriously like 5 minutes), and I ended up pondering- could someone use this topic for their AWR paper? Anyone? Bueller? Here's what happened:

First I saw this blog post and thought what an interesting job for a lawyer: Olympic Lawyers Shadow Torch's Every Move to Prevent 'Ambush Marketing' (Legal Blog Watch).

Later I saw another blog post on a related note, marketing at the Olympics... and breaking the rules? See, Headphone Maker Beats Marketing Rules at Olympics (CNET.com) followed by a friendly reminder: U.K. Olympic Athletes Banned From Wearing Beats (CNET.com).

Curious about this topic, I Googled "lawyers marketing olympics" and found a law journal article from 1996! See, 3 Vill. Sports & Ent. L.J. 423 (1996) Ambushing the Olympic Games; Davis, Robert N., This article is in the HeinOnline database, and from there I wondered if anyone has written on the subject of ambush marketing since 1996... so I used their ScholarCheck feature. This showed me that there were several articles written since then (2003, 2005), but perhaps an update to these articles is in order?

Image from HeinOnline

In summary, I used an RSS feed of legal blogs to give me current news, which sparked an interest in a topic, which got me to use the HeinOnline database to search law journal articles, which showed me that this topic is in need of another updated article! A great process to find a topic and begin your research for your AWR paper.

What are you writing for your AWR? Do you need help with your research? Check out our AWR Liaison Librarian Program! Or just visit us at the Legal Research Help Desk in the Law Library on the 14th floor! Email us or call us at (602) 682-6898!

American Indian Law Collection on HeinOnline!

by Sarah Prosory 25. July 2012 15:02

 

The Phoenix Law Library is pleased to announce the new addition of the American Indian Law Collection to the HeinOnline database!

This collection includes an archive of treaties, federal statutes and regulations, federal case law, tribal codes, constitutions, and jurisprudence. View a list of titles in the collection here.

Don’t forget, two simple steps for off-campus access:

  1. Choose the database link from our library databases webpage: www.phoenixlaw.edu/librarydatabases
  2. Enter your first and last name, and law library barcode number (located on the back of your PhoenixLaw ID badge).

Please feel free to contact the law library for any assistance!

 

Will You Be an iPad Lawyer?

by Sarah Prosory 25. July 2012 08:09

Saw this neat blog post today, titled "What I Bring to Court" from the Lawyerist.com. It discusses going paperless to court.

The Lawyerist blog has lots of great posts on legal technology, as well as starting your own firm/hanging up your own shingle. Check it out!

Image from Sean MacEntree via Flickr.com

LinkedIn Workshop Wednesday, March 7th 2012

by Sarah Prosory 6. March 2012 14:31

Want to become an expert on using the fastest growing social networking tool, LinkedIn? Join us for a workshop tomorrow, Wednesday, March 7th, at Noon in room 1737! Brought to you by the Center for Professional Development and the Phoenix Law Library! FOOD will be served!

Come learn tricks to make your LinkedIn profile stand-out, as well as tips for getting your name known in the field.

Hope to see you there!

New Library Catalog, Encore!

by Sarah Prosory 14. February 2012 11:11

The Law Library is pleased to announce our new library catalog, Encore! Check out the video:

 If you are unable to see the video above, visit the Law Library's YouTube channel to watch the video.

Our new catalog has many awesome features:

  • Obtain article results, because you are able to search multiple databases at once.
  • New faceted fields to narrow your search on the left-hand side of screen, similar to other websites like Amazon.com.
  • Save items to a list to reference later.
  • And much more!

Come watch a 15 minute demonstration of the new catalog, offered on Wednesday February 15th and Thursday February 16th every hour on the 1/2 hour between Noon and 7pm in the Computer Lab on the 13th floor. I've heard there will be ice cream....

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